Tom Fox-Sellers tom_foxsellers@hotmail.com
www.tfsweb.net |
| Objective |
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Web Content Writer and Editor |
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| Personal Summary |
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Exploiting my enthusiasm, creativity, and experience,
I would like to take a leadership role in defining and developing
corporate messaging to better inform Internet, Intranet and
Extranet users. |
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| Experience |
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Web Producer and Public Relations
Manager |
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2001-present
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Seagate Technology
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Scotts Valley, CA
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- Led effort to consolidate 12 internal-facing publications
into a single web-based newsletter.
- Managed creation of corporate magazine to better inform
17,000 desk workers. Duties included interviewing, writing,
editing contractor articles, managing budget and working
with executives.
- Drove investor relations web traffic by writing 25-word
articles that linked to more information.
- Raised employee awareness of corporate strategy by writing
content for company intranet.
- Drafted and edited documents for external audiences on
subjects like Global Citizenship, Corporate Governance and
product announcements to support overall corporate messaging.
- Developed written procedures using input from international
users to improve content management system.
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Public Relations Manager |
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2001 |
eGain Communications Corp. |
Sunnyvale, CA |
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- Authored comprehensive plan to define deliverables and
set timelines for PR campaign.
- Wrote press releases, customer success stories, and editorial
pitches as part of daily activities.
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Public Relations Manager and
Web Specialist |
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1998-2001 |
The Santa Cruz Operation, Inc. |
Santa Cruz, CA |
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- Publicized time-sensitive acquisition news with less
than 24 hours notice.
- Improved company visibility by writing corporate strategy
and product press releases.
- Increased targeted Web traffic by 40% after virtual newsroom
redesign.
- Established new media contacts and identified Web-based
outlets for publicizing company news.
- Enhanced employee awareness of company news and strategy
by writing over 90 issues of a weekly newsletter.
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| Education |
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1997 |
Bachelor of Arts, Philosophy |
University of California at Santa Cruz |
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| Skills, Tools and Memberships |
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- Member, PRSA, Silicon Valley Chapter.
- Microsoft Word, PowerPoint, Excel, Project, Visio.
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